Home Apple’s IOS Gains Ground on Android in Q4’22 to Control Close to 1/3 of the Worldwide Mobile Market
Latest News

Apple’s IOS Gains Ground on Android in Q4’22 to Control Close to 1/3 of the Worldwide Mobile Market

Everything you read on our site is provided by expert writers who have many years of experience in the financial markets and have written for other top financial publications. Every piece of information here is fact-checked. We sometimes use affiliate links in our content, when clicking on those we might receive a commission – at no extra cost to you. By using this website you agree to our terms and conditions and privacy policy.

The mobile market has become increasingly competitive as leading companies such as Apple and Google battle for supremacy. In the fourth quarter of 2022, Apple’s iOS operating system gained ground against Android OS in the global market share. According to StockApps.com, Apple’s iOS saw an increase in market share worldwide in Q4’22 and now controls nearly one-third of the mobile device market.

Edith Reads, an analyst from StockApps, “Apple is gaining ground in the mobile market due to its focus on customer experience, innovative designs, and quality products. With the introduction of its new flagship iPhone 14 Pro Max, Apple has given itself a competitive edge and attracted more users to its platform. Android is losing market share in key markets like China due to its lack of innovation and fragmentation, which have caused customers to switch over to Apple.”

Android Dominates the Market

Android still dominates the market when it comes to mobile operating systems. Yet, Apple’s iOS is considered more user-friendly and has a broader range of apps available.

One of the main reasons for Android’s dominance is that it is an open-source platform. Thus, manufacturers can use it on their devices without licensing fees. This has resulted in a wide range of Android-powered devices being available at all price points.

Another reason for Android’s popularity is that it is highly customizable. Users can change the look and feel of their devices by downloading different themes and wallpapers. They can also add or remove features using various apps on the Google Play Store.

Despite its many advantages, Android does have some drawbacks. It can be quite resource-intensive, resulting in slower performance on older devices. Besides, it has variations in the quality of apps available, which is not always the case with iOS.


Why is Apple Growing in Popularity?

One of the reasons for the growth is the quality of the iPhone and iPad devices. Apple’s hardware is widely considered the best in the business. And that quality reflects in the user experience. iOS is also a very stable and user-friendly platform, which is essential for many clients.

Another reason for Apple’s growing popularity is the App Store. The App Store is home to millions of high-quality apps, and it’s easy to find your favourite app.

Also, Apple’s services are becoming more popular with customers. Services such as iCloud, Apple Music and Apple Pay are available on all Apple devices. These services make it easier for customers to access their data and content wherever they are.

Overall, the competition between Android and iOS is expected to continue in the coming years. However, Apple’s recent success indicates that there may be a shift in the mobile market share in favour of iOS.

Despite its growing popularity, Apple’s iOS has lately been subjected to Ad related frauds more than any mobile operating system. This has lowered clients’ confidence and trust in their services. Apple is taking steps to address this issue by introducing more security measures and fraud prevention plans.

Question & Answers (0)

Have a question? Our panel of experts will answer your queries. Post your Question

Leave a Reply

Write a Review

Your email address will not be published. Required fields are marked *



Edith is a fintech expert and a trader with over 10 years of industry experience. She is knowledgeable about blockchain, NFTs, Cryptocurrencies, and stocks - all from an informed perspective that will help you make better decisions when it comes time to invest your money.